Thursday, April 14, 2011

IEC Radio

In the April 13, Electrical Matters enews, I saw that Independent Electrical Contractors (IEC) and NCS Radio Network have partnered to bring you IEC Radio, a program that focuses on the construction industry issues you really care about. Each brief segment of IEC Radio keeps you abreast of the latest developments in the construction industry around the world. Now playing on IEC Radio: "Selling Value vs Price" Are you tired of competing solely on offering lower prices? If so, join IEC Radio Host Ted Garrison as he interviews Mack Hannon, author of the bestselling book, Consultative Selling, on how to sell value instead of price. Together, they will discuss how to master consultative selling, and how this relates to delivering greater value and increasing customer satisfaction. Find it here:

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